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Marketing and Selling As an Expert: Planning For Advisors: Part III


Join us for a Webinar on Wednesday, February 10th!
 
This segment of the planning series will focus on marketing and selling not as a sales person but as an expert.  This means selling without rates by using an advisor approach.

--Sales and lead conversion skills, including overcoming objections.
--Key marketing concepts
--Marketing other experts through your sphere
--Better than homebuyer seminars: Advisor Seminars
--Seminars for Realtors and Financial Planners
--Synergy Partners and Advisor Networking Groups
--The PR Machine
--Newsletters of experts

Don't miss this session that will help you take your advisor knowledge and translate it into real production success and a long-term career fueled by referrals.

Host Dave Hershman has written eight books for the industry including the sales text for the Mortgage Bankers Association of America.
 
Title: Marketing and Selling As an Expert: Planning For Advisors: Part III
Date: Wednesday, February 10th, 2010
Time: 2:00 PM - 3:30 PM Eastern   (11-12:30 pacific) 
Dave Hershman is the leading mortgage industry expert with seven books written in the industry, including two published by the Mortgage Bankers Association. Dave has been the featured speaker at hundreds of industry events in the past twenty years. His career in the mortgage business started as a top producing loan officer who produced over 550 loans his first 18 months on the street and has gone on to lead organizations closing billions of dollars in retail and wholesale production.

 

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Featured Speaker:

Dave Hershman
Mortgage Industry Expert


  
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